Industry
Food Service
About
Smart Sweets is a beloved and innovative Vancouver company that’s made it their mission to #KickSugar and keep candy. With a dynamic brand and rapid growth, it seemed like this success story was a happily ever after. But when it came to their online experience, the website was dishing up a lot of issues for customers when it came to interactivity and the sales process.
Digital Strategy, Development

Redesigning the user shopping experience on Shopify

When Smart Sweets reached out to us, they needed help to put out the various fires that were causing their users frustration. We looked under the hood of their Shopify site to investigate the issues.

The Result

Revamped code and UX for a seamless, efficient, and fun experience

While Smart Sweets needed our UX expertise, we worked closely with their established brand and in-house design team to “skin” our site structure and tools. We worked through goals, ideas, and solutions and collaborated as one cohesive team. While many dev shops want to own the whole process, the Mellenger team specializes at providing strategic development support to existing websites and teams.

Let's improve your site.